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Miki’s blog is some of the best advice you’ll ever read about managing people and corporate culture.
Scott Allen, About.com Entrepreneurs Guide, About.com
The trick is to use the fewest possible words to present even the most complex information in the most understandable way. That's clarity. -- Miki Saxon, founder, RampUp Solutions
The information on your website is meant to interest/enthrall/stimulate/challenge/make curious and create desire for your product or service by showing it to be the solution. Does it?
Your business plan, especially the executive summary, must be cogent to the point of turning on jaded VCs and investors. Is it?
Company policies must be understandable to all employees or they won't be followed. Are they?
The real power in written words comes from clarity ("free from obscurity and easy to understand" --WordNet, Princeton University)—which is rarely the hallmark of lawyers and legal-leaning minds, exhausted founders working 100+ hour weeks, or even marketers intent on "saying it all."
Clarity REwriting
- saves you time;
- prevents misunderstandings;
- gives you a fresh perspective; and
- lowers your stress.
We don't create the text, we do clarify and polish whatever you already have, adding the power to make it happen.
Clarify now! Call 360.335.8054 or write us
Miki Saxon is a word master. There is a new trend called 'data-ink ratio." What this means to me is that you want to say a lot with a little ink. Refining your message to be clear, consise, and convincing is a skill. Miki has that skill. I highly recommend her for making your marketing powerful.
Lois Landau
CEO
Reach Communications
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